Picture this: it’s a Thursday afternoon, and the senior director of sales at x company just received back the quarterly earnings of her top performers. They crushed it. She wants to reward them, and as she’s scrolling through Instagram, she lands on your restaurant. it’s time to treat her team, and you were right there with a mouthwatering image of their favorite spring dish. Flash forward to Friday night and a team of ten is walking in ready to celebrate an incredible quarter.

We’ve all been at a restaurnat, ready to order when suddenly we see the waiter bring out the plates to the table next to us. Everything changes, right then and there; “I’ll have what she’s having.”

Photos are an incredible way to subconsciously plant the seed in your customers’ minds that they want to try more of what you have to offer. If they see a delicious cocktail on social media, they will come in 15 minutes before their reservation to order a drink from the bar. When dinner is all wrapped up, they will be thinking of that beautiful dessert they saw scrolling through Facebook and decide to stay for a bit more. Photos make the possibility real.

Your team is incredible. The best in Massachusetts. Hell, they’re the best in the country! But no one would know, now would they?

Not without the world being able to see with their own two eyes what an incredible job your chefs do from kitchen to table.

By highlighting your team and their work behind the scenes, you create a springboard for greater recognition from potential and current customers as well as news outlets, industry talent, and more.