It’s been said it takes a village to raise a child. In this vein, Jenna Sereni set out to build a P2P platform where mothers could exchange information, knowledge, and reviews about the products they purchase for their little ones. HandsDown is an application that helps weed out nonsense and lean on the wisdom of mothers while creating a unique community of support. Jenna sought content to create a brand that felt more human by capturing her daily life, highlighting the trials and tribulations of a momtrepreneur.